Although this might be kind of delayed, there is no reason why this story should not be shared. Also, I promised Mel I’d write it.
Highlight isn’t the newest app anymore, but when it was I found it extremely intriguing. I first read about Highlight on Tech Crunch, then proceeded to download it and sort of forget about it. I knew what it was - a new kind of location app with which you don’t have to do anything other than let it run in the background of your phone in order to make it work. By “work,” of course, I mean pick up on your location as well as the locations of anyone around you who are using the app as well, then notify each of you that you are near each other.
I never really got too into Highlight, mainly because I was living in State College, PA, where there were probably about six other people who knew of and/or used the app, making it a lot less exciting than, say, living in New York or San Francisco and using Highlight. I love the concept of this app, especially for cities with a big tech scene like NYC and SF, and think it could be super helpful to find and meet people, as well as network and provide friends with tips on where to go in an area. Although there is nothing like this in State college, I did always leave it running just in case someone interesting popped up.
One night I was out with my friend Melanie Versaw and she saw a Highlight notification on my phone (apparently one of the other six Highlight users in S.C. was in the same bar as us). After I explained the app to her, she realized that we could make this fun. It could be like our own little Highlight network in State College! A few days later, we happened to be near each other on campus at a time when we weren’t expecting to cross paths, and to celebrate the fact that we were able to plan out a special haphazard meeting thanks to Highlight, Mel got two cups of ice cream and found me!
So yeah, Highlight might only be really useful in big cities and in places where a lot of people are interested in tech, but you can always have fun with anything you so choose, and maybe it will even get you ice cream!